All the young guys and gals in internet marketing have tons of new buzz words. However many of the same things that were important a few years ago are the same things that really do matter today. Actually with increased competition, and smarter search engines, the old standards are even more important than ever. Of course, surfers are getting more sophisticated too!
In the old days, sticking to the rules helped, but we had a lot more room for error. We could exchange links with anybody, plaster our pages with banners, and write horrible copy. Given time, new surfers would show up and somebody would buy something.
But even now, I think you can make a lot of mistakes as long as you remember that CONTENT IS KING! I believe that surfers come to the internet looking for products and information. If they can find your site and also find updated content that they are looking for, surfers won't care if you site uses the latest technology or is designed perfectly.
Some of the most productive internet sites have humor or news as content. These sites are not lovely, but they provide a place where surfers will revisit to get their daily opinions, news, or humor. Carefully placed ads on these sites make them very profitable.
One easy way to put content on your site is through free reprint articles. Look at a Self Publishing site Like PublishMyself.Net
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